The Exit Code

Build a business a buyer would actually want to own—and a transition plan that supports the life you want.

The Exit Code Course is a practical, six-module program for business owners who want to understand what drives business value, reduce risk and owner dependence, and prepare for a future transition with greater clarity.

Through 18 focused lessons, you’ll examine your business from a buyer’s perspective and begin building a coordinated Master Plan around your personal, financial, and business goals.

What You’ll Learn:

Module 1 — See Your Business the Way a Buyer Does Clarify why you are planning now, assess how transferable your business really is, and understand the basic math behind business value.

Module 2 — Discover: Put a Real Number Behind Your Future Picture your life after the business, estimate what that future may require financially, and identify the potential gap between your resources and your goals.

Module 3 — Protect: Find the Risks Before a Buyer Does Establish where your business stands today, examine the Four Ds, and turn concerns about continuity and risk into clear planning priorities.

Module 4 — Build: Make Your Business Less Dependent on You Identify your highest-leverage value drivers, document the knowledge currently held in your head, and strengthen the systems that make future performance easier to trust.

Module 5 — Harvest: Choose the Transfer That Fits Your Life Compare your transition options, understand who might buy your business and why, and learn what happens between initial buyer interest and closing.

Module 6 — Manage: Work Your Master Plan in 90-Day Moves Understand what is pushing and pulling you toward a transition, turn long-term goals into focused action, and identify the advisors needed to coordinate your plan.

By the end of the course, you’ll have:

• A clearer understanding of what influences business value

• A more honest view of your company’s transfer readiness

• Greater clarity around your personal and financial goals

• A prioritized map of business risks and planning gaps

• Practical ideas for reducing owner dependence

• A better understanding of buyers and transition options

• A framework for working your Master Plan in focused 90-day steps

• Clearer direction for building a stronger, more valuable, and more transferable business

This course does not require you to be ready to sell. It helps you begin preparing early—so your future decisions can be made with greater clarity, control, and confidence.

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